‘Three papers united in one’

The St. Louis Post-Dispatch was created in December 1878 when Joseph Pulitzer combined the Dispatch and the Evening Post. Most contemporary histories of the paper, however, omit Pulitzer’s acquisition of the recently launched Evening Star in May 1879 for a paltry $790.

From 1880 business check

“Three papers united in one” is how the Post-Dispatch described itself after it bought the Evening Star. The paper even adopted a new logo on its checks and other correspondence, featuring the slogan, a telegraph pole and a six-pointed star.

And a “prospectus” published repeatedly that year included language similar to Pulitzer’s famous platform, penned in 1907, and still repeated each day on the newspaper’s editorial page.

This wasn’t the only time Pulitzer bought a newspaper to put it out of business. It did the same in 1951, when it acquired and closed the Star-Times. And in 1983, the owner of the morning Globe-Democrat, which was part of a JOA with the Post-Dispatch, announced plans to close that newspaper, and continue splitting profits with Pulitzer. The Reagan administration’s Justice Department intervened, and forced the sale of the Globe-Democrat, which struggled for several years under a succession of new owners before dying.

Another moving day

post-dispatch building 1950sThe St. Louis Post-Dispatch, as of 2019, has had eight locations*  since the paper was founded by Joseph Pulitzer in 1878. But the only office built by the newspaper’s owners was at the northeast corner of 12th and Olive, now 300 North Tucker Boulevard. The newspaper was based there from 1917 until 1959.

star-times building 1940sIn 1951, Pulitzer bought and closed its afternoon rival, the money-losing St. Louis Star-Times. The Star-Times was located at 12th and Delmar (now 800 North Tucker). The building is now the home of St. Patrick Center.

In 1959, after negotiating a joint operating agreement with S.I. Newhouse, the new owner of the morning St. Louis Globe-Democrat, the Post-Dispatch acquired the Globe’s 28-year-old building at 12th and Franklin, now 900 North Tucker. globe-democrat building 1930sThe Globe then moved to leased space in what’s now 710 North Tucker, just south of the old Star-Times building. The Globe died a slow, painful death in the ’80s.

The announcement on Jan. 7, 2019 that the Post-Dispatch is moving to leased space on 10th Street, near America’s Center, means there won’t be a daily newspaper based on Tucker (the old 12th Street) for the first time in more than a century.

* The Post-Dispatch started at 321 Pine, then moved to 111 N. Broadway, 513-515 Market, 513 Olive, 210-212 N. Broadway, 1139 Olive (now 300 N. Tucker), 900 N. Tucker and now 901 N. 10th.