The ‘talking newspaper’

09-10-1911 news that talks smallFound by accident, while searching for something else, this Sept. 10, 1911 feature published in the St. Louis Post-Dispatch about the Telefon Hírmondó, the “talking newspaper” of Budapest. Newspaper subscribers would receive news dispatches via a special telephone.

One paragraph in the article about the new news delivery platform has a familiar ring to it: an argument that the new technology would enhance, not threaten, print newspapers:

It may appear at first that the “telefon hirmondo” would seriously cripple the newspapers by depriving them of circulation, but such is not the case. In the first place, only newspaper subscribers can avail themselves of the service, and the advantage of having the news telephone in the house therefore attracts many who would not otherwise be subscribers. Moreover, in the telephone message, the subscriber is given only enough of the news to make him hungry for details, and he consequently looks with greater interest for the arrival of his printed sheet.

 

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