Why newspapers must raise their price

“When it comes to pricing strategies, quality rules the game. Simon-Kucher’s conclusions applies for high-end products. The New York Times, The Guardian, or The Sydney Morning Herald won’t have problems raising their prices by substantial amounts. But for tabloids or low end regional papers filled with cheap contents and newswire fodder, it’ll be another story.”  http://www.readability.com/mobile/articles/xslydkde?mobile-shortener-banner=1
> > >

Comments are closed.

%d bloggers like this: