Naming the “rats”

"Unlike the tech bubble, the newspaper bubble won???t come back because it can???t. Many of the businesses that once supported newspapers with ads don???t exist on the same level anymore (such as competing department stores and grocery stores) or have found better places to put their ad dollars (the Web, television and Craigslist) or have discovered that they don???t need to spend ad dollars anymore to sell their goods and services (Craigslist again)."